B2B Marketing Forum: Generating MQLs and more

Join us for an immersive and interactive B2B Marketing Forum designed to empower B2B marketers with the knowledge and tools to develop marketing-qualified leads.

The B2B Marketing Forum is a monthly expert-led educational seminar that explores the power of inbound and outbound marketing strategies.

This comprehensive event will bring together industry-leading experts, marketers, and thought leaders to share insights, best practices, and real-life case studies in B2B lead generation.

Monthly Forum Sessions

These once-per-month, two-hour forum virtual seminars can be joined from anywhere including your home or office.

Strategy and KPI Development

Experts share cutting-edge strategies and lead you through implementation best practices to help you meet your marketing goals.

Peer Reviews

This unique forum structure allows you to learn from your peers and share your ideas for peer review and improvement.

At this one-of-a-kind forum, you will learn:

The most effective inbound marketing strategies for B2B lead generation including content marketing, search engine optimization (SEO), social media marketing, and email marketing.

Outbound marketing techniques that drive results, such as cold outreach, direct mail campaigns, events and trade shows, and paid advertising.

How to measure and analyze your marketing efforts using key performance indicators (KPIs), marketing attribution models, ROI analysis, and marketing analytics tools.

The importance of integrating inbound and outbound marketing for a holistic approach to B2B success, including aligning sales and marketing teams, multichannel marketing, account-based marketing (ABM), and leveraging marketing automation and CRM tools.

In addition, you’ll have the unique opportunity to network with like-minded professionals, engage in thought-provoking discussions, and gather valuable insights from B2B marketing leaders during our panel discussion. Don’t miss this chance to enhance your B2B marketing skills and accelerate your lead generation efforts.

Confirmed Expert Guests

These expert guests, as well as yet-to-be-named guests, will lead sessions focused on their marketing expertise.

Kevin Rowe

Founder, CEO

PureLinq

SEO + Linkbuilding

Brad Hajart

EVP

Next Level Catapult

Outbound Email

James Dean

Partner, Client Success

FiveEight

Omnichannel Growth Equation For B2B

Andres Zuniga

Executive Creative Director

FiveEight

Omnichannel Growth Equation For B2B

Will Erlandson

Chief Growth Officer

Relevance

Public Relations

Enjoy the benefits that participation in our forum can bring to you and your company.

Our forum gathers a community of industry experts and seasoned marketers who share their knowledge and experiences in B2B marketing. By participating, you will gain access to valuable insights, best practices, and cutting-edge strategies that can help you stay ahead of the curve. This knowledge exchange can significantly enhance your understanding of the latest trends, tactics, and tools in B2B marketing.

Our forum provides an excellent platform for networking with other CMOs, marketing professionals, and industry experts. Engaging in discussions, asking questions, and sharing your expertise will enable you to connect with like-minded individuals facing similar challenges. Building relationships within the community can lead to collaborations, partnerships, and valuable connections that may open doors to new opportunities for your business.

The forum fosters a collaborative environment where participants can learn from each other’s successes and failures. By sharing your own experiences and challenges, you not only contribute to the collective knowledge but also receive valuable feedback and suggestions from fellow experts. This peer-to-peer learning approach can help you refine your B2B marketing strategies and tactics, ensuring continuous improvement and growth for your organization.

B2B marketing is a rapidly evolving field, with new technologies, strategies, and consumer behaviors emerging constantly. By participating in our forum, you can stay up-to-date with the latest industry trends and developments. This knowledge empowers you to make informed decisions, adapt your marketing strategies accordingly, and capitalize on new opportunities in the marketplace.

The B2B Marketing Forum kicks off June 22

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Join us for the B2B Marketing Forum and elevate your marketing game.

Register now to secure your spot in this transformative forum series!

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