Resources & News

How to Use Personal Branding on LinkedIn to Unlock and Nurture Relationships to Maximize Revenue Growth

How to Use Personal Branding on LinkedIn to Unlock and Nurture Relationships to Maximize Revenue Growth

As an Executive you and your team have worked tirelessly to cultivate tens of thousands of relationships over the years. But how many of those connections understand what you sell?

How many potential customers have slipped through the cracks because those relationships weren’t nurtured? You know that someone your connected with is buying a product or service that you sell from someone else… and it’s happening all the time.

read more
Enhance the Effectiveness of B2B campaigns with Connected TV

Enhance the Effectiveness of B2B campaigns with Connected TV

Building familiarity is key in B2B decision-making, with over 90% of decision-makers buying from those they know. By incorporating CTV advertising into your strategy, you not only increase brand recognition but also significantly enhance the performance of your search, email, and social campaigns.

read more
Incentive Compensation Straetgies That Drive Performance

Incentive Compensation Straetgies That Drive Performance

Aligning Incentive Compensation Strategy with Company Goals is the Key to Sustainable Growth Aligning incentive compensation strategies with company goals is not just beneficial; it's imperative for sustainable growth. This alignment ensures that employee efforts are directly contributing to the company's overarching objectives,...

read more
How can GPT be used in business

How can GPT be used in business

Business can leverage GPT models to streamline and improve efficiency in their content, documents review, customer service and more. GPT models, such as OpenAI’s GPT-3, are pre-trained on vast amounts of text data from the internet, which allows them to learn patterns and language structures.

read more
What is GPT and how does it work?

What is GPT and how does it work?

OpenAI’s GPT-3 (Generative Pre-trained Transformer 3) generates recommendations through a process known as generative modeling. GPT-3 is a deep learning model that has been trained on a vast amount of text data from the internet, allowing it to learn patterns, language structures, and contextual relationships.

read more